Public engagement in Malawi through a health-talk radio programme ‘Umoyo nkukambirana’: A mixed-methods evaluation

Deborah Nyirenda; Tamara Chipasula Makawa; Greyson Chapita; Chisomo Mdalla; Mzati Nkolokosa; Thomasena O’byrne; Robert Heyderman; Nicola Desmond

doi:10.1177/0963662516656110

Public engagement in Malawi through a health-talk radio programme ‘Umoyo nkukambirana’: A mixed-methods evaluation

Deborah Nyirenda, Tamara Chipasula Makawa, Greyson Chapita, Chisomo Mdalla, Mzati Nkolokosa, Thomasena O’byrne, Robert Heyderman, Nicola Desmond

Research output: Contribution to journal › Article › peer-review

24 Citations (Scopus)

Abstract

Radio is an effective source of health information in many resource poor countries. In Malawi, 53% of households own radios however few radio programmes in Malawi focus on health issues in the context of medical research. An interactive health-talk radio programme ‘Umoyo nkukambirana’ was introduced by Malawi-Liverpool-Wellcome Trust Clinical Research Programme on a national radio station. The aim was to increase awareness of health and medical research, and improve engagement between researchers, healthcare workers and the public. The content and presentation were developed through participatory community consultations. Focus Group Discussions were conducted with established Radio Listening Clubs whilst quantitative data was collected using toll free FrontlineSMS to explore national response. A total of 277 to 695 SMS (Median: 477) were received per theme. The majority of SMS were received from men (64%) and mainly from rural areas (54%). The programme improved knowledge of medical research, health and dispe

Original language	English
Pages (from-to)	229-242
Number of pages	14
Journal	Public Understanding of Science
Volume	27
Issue number	2
DOIs	https://doi.org/10.1177/0963662516656110
Publication status	Published - 30 Jun 2016

Keywords

community engagement
evaluation
Malawi
medical research
public engagement
radio listening club
radio programme

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Public engagement in Malawi-2016-Nyirenda-0963662516656110Final published version, 885 KBLicence: CC BY

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title = "Public engagement in Malawi through a health-talk radio programme {\textquoteleft}Umoyo nkukambirana{\textquoteright}: A mixed-methods evaluation",

abstract = "Radio is an effective source of health information in many resource poor countries. In Malawi, 53\% of households own radios however few radio programmes in Malawi focus on health issues in the context of medical research. An interactive health-talk radio programme {\textquoteleft}Umoyo nkukambirana{\textquoteright} was introduced by Malawi-Liverpool-Wellcome Trust Clinical Research Programme on a national radio station. The aim was to increase awareness of health and medical research, and improve engagement between researchers, healthcare workers and the public. The content and presentation were developed through participatory community consultations. Focus Group Discussions were conducted with established Radio Listening Clubs whilst quantitative data was collected using toll free FrontlineSMS to explore national response. A total of 277 to 695 SMS (Median: 477) were received per theme. The majority of SMS were received from men (64\%) and mainly from rural areas (54\%). The programme improved knowledge of medical research, health and dispe",

keywords = "community engagement, evaluation, Malawi, medical research, public engagement, radio listening club, radio programme",

author = "Deborah Nyirenda and Makawa, \{Tamara Chipasula\} and Greyson Chapita and Chisomo Mdalla and Mzati Nkolokosa and Thomasena O{\textquoteright}byrne and Robert Heyderman and Nicola Desmond",

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AU - Nyirenda, Deborah

AU - Makawa, Tamara Chipasula

AU - Chapita, Greyson

AU - Mdalla, Chisomo

AU - Nkolokosa, Mzati

AU - O’byrne, Thomasena

AU - Heyderman, Robert

AU - Desmond, Nicola

PY - 2016/6/30

Y1 - 2016/6/30

N2 - Radio is an effective source of health information in many resource poor countries. In Malawi, 53% of households own radios however few radio programmes in Malawi focus on health issues in the context of medical research. An interactive health-talk radio programme ‘Umoyo nkukambirana’ was introduced by Malawi-Liverpool-Wellcome Trust Clinical Research Programme on a national radio station. The aim was to increase awareness of health and medical research, and improve engagement between researchers, healthcare workers and the public. The content and presentation were developed through participatory community consultations. Focus Group Discussions were conducted with established Radio Listening Clubs whilst quantitative data was collected using toll free FrontlineSMS to explore national response. A total of 277 to 695 SMS (Median: 477) were received per theme. The majority of SMS were received from men (64%) and mainly from rural areas (54%). The programme improved knowledge of medical research, health and dispe

AB - Radio is an effective source of health information in many resource poor countries. In Malawi, 53% of households own radios however few radio programmes in Malawi focus on health issues in the context of medical research. An interactive health-talk radio programme ‘Umoyo nkukambirana’ was introduced by Malawi-Liverpool-Wellcome Trust Clinical Research Programme on a national radio station. The aim was to increase awareness of health and medical research, and improve engagement between researchers, healthcare workers and the public. The content and presentation were developed through participatory community consultations. Focus Group Discussions were conducted with established Radio Listening Clubs whilst quantitative data was collected using toll free FrontlineSMS to explore national response. A total of 277 to 695 SMS (Median: 477) were received per theme. The majority of SMS were received from men (64%) and mainly from rural areas (54%). The programme improved knowledge of medical research, health and dispe

KW - community engagement

KW - evaluation

KW - Malawi

KW - medical research

KW - public engagement

KW - radio listening club

KW - radio programme

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JO - Public Understanding of Science

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IS - 2

ER -

Public engagement in Malawi through a health-talk radio programme ‘Umoyo nkukambirana’: A mixed-methods evaluation

Abstract

Keywords

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